over the last 7 years i have witnessed ups and downs in our animation and VFX industry. I feel we have both good and bad elements in our industry like any other industry but in my thinking we should at least do these two steps to improve our situation
1. First and most important thing is FILTRATION at animation colleges. We should filter among the students and only encourage those who has real artistic essence in them. We need artists not people with software knowledge.
2. Second is our business model - I have been practicing the outsourced model for past five years and understood that working only on outsourced model will only serve you bread and butter. Nothing more than that. But IP creation is risky, so at this time we need a blend of two. Our own original content and IP creation is the key.
Hope related people will consider these and we will have a smiling industry again. Industry can live long and strong only if Artists, Production houses and Audience all are happy.
1. First and most important thing is FILTRATION at animation colleges. We should filter among the students and only encourage those who has real artistic essence in them. We need artists not people with software knowledge.
2. Second is our business model - I have been practicing the outsourced model for past five years and understood that working only on outsourced model will only serve you bread and butter. Nothing more than that. But IP creation is risky, so at this time we need a blend of two. Our own original content and IP creation is the key.
Hope related people will consider these and we will have a smiling industry again. Industry can live long and strong only if Artists, Production houses and Audience all are happy.
2 comments:
Hi Kamal,
Really agreed with your thoughts on this matter. A good filter is required at student level. People should understand that its not for discouraging students but for encouraging a good industry standard.
IP creation depends on most of the studios, if they have the financial capability to do so, then surely go for it. Nothing like that.
Also we need to attract new investors to invest in animation studios and tell them how we create these fascinating images.
Also having some competitions to encourage artists to come up with their original ideas and get it on screen would benefit the industry as whole. I believe this can help in idea generation from our country and we can move forward from old mythological stories.
Aram
again well said point.... attracting investors..... infact we should also encourage crowd funded stuff here in INDIA......
Post a Comment